Choose Essentials if you want the core reading and review checklist. Choose Launch Kit if you also want a quick-reference guide and practice exercises. Choose AI Launch Kit if you want the same resources plus the updated Toolstack and 25 prompts to use with an AI assistant.
What is the difference between the Book and the Guide?
The 43-page Book explains the method in more detail. The 15-page Guide condenses the same main topics into a shorter reference. The Guide is a companion for quick lookup while you work.
Are these digital or printed resources?
These are English-language PDF resources. The resource list and comparison show exactly which files belong to each kit.
Do I need AI to use Essentials or Launch Kit?
No. You can use the Book, Guide, Workbook and Checklist without an AI assistant. The AI Prompt Pack is an additional resource in AI Launch Kit.
Are software subscriptions or personal coaching included?
The kits contain the listed PDFs. They do not include email software, an AI subscription, automated sending, personal coaching or a managed outreach service.
Will a kit guarantee replies or clients?
The resources help you understand, practise and review your outreach. Replies and client outcomes depend on your audience, offer, execution and other factors. No particular result is guaranteed.